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Are you solving the luxury market equation right?

Beyond Prestige:

The Next Chapter

of Indian Luxury

In this report, we decode the next chapter of India’s luxury story for luxury brands and investors.

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What's Inside This Report

Get clear, actionable takeaways.

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India’s $25B Luxury Trajectory

Growth projections, city-level hotspots, and the real scale of opportunity.

Emerging Cities of Affluence

What’s driving demand beyond metros—from Chandigarh, Ludhiana and Karnal to Bhubaneswar and Indore

Category Watch 
Where premiumisation is taking off—across fashion, jewellery, auto, beauty, and lifestyle
Digital-First Luxury 

How channels like D2C, social commerce, and online discovery are shaping purchase decisions

Consumer Segments That Matter 

Understanding India’s new prestige buyer—from aspiration to access

Strategic Playbook 
Positioning, pricing, localisation, and experience—what it takes to win

Who is this Report Relevant for?

  • CEOs & CMOs of luxury and lifestyle brands
  • VCs, PEs & Institutional Investors looking to decode India’s next $1B bets
  • Strategic Heads & Expansion Teams at global luxury houses
  • Platform Leaders & Channel Partners looking to scale luxury reach

Top Questions This Report Answers:

  • Which cities will shape India’s luxury future—and how fast are they scaling?
  • Is your brand priced right for India’s new affluence curve?
  • What digital and offline channels are driving trust, discovery, and loyalty?
  • How do you design for experience-led scale in a fragmented, emotion-driven market?
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